Yesterday I met a friend after a very long time. After we settled over coffee I noticed he had replaced his iPhone with a Lumia. I asked him ‘what happened?’. He said, ‘the iPhone broke down. It stuttered and finally gave up. I couldn’t afford another so moved onto a Lumia. My wife wanted to sell it. We could make 5 to 6 thousand, but, I said no, it’s the most memorable experience I’ve had on mobile and I just love it. A Benz is a Benz and ordinary is ordinary. I’m going to cherish it’. I could completely understand his feeling. I sometimes just sit staring at my iPhone/iPad admiring their beauty much to the irritation of my wife. I’ve been in the Apple ecosystem for the last five years which in tech parlance equal an eternity. Why didn’t I look out? Were there no other alternatives? So many, and some too good. Then why didn’t I waver? What inspired such devotion? Was it just marketing? I look back:
Archives for March 2015
I need it as on yesterday
We have a saying at work, ‘I need it as on yesterday’. Everyone are under the pressure of deadlines. We all need to toe the lines drawn by our SLAs. Why? Why are we all in such a hurry? Did you ever call a call center and shout at the person at the receiving side for the delay? Were you ever impatient waiting in line at your local McDonald’s? Do you order online and expect a delivery the same day? We all do right? We all have been in these scenarios. We simply don’t like waiting. We have hell a lot of things to do than wait for something. So, what do companies end up doing? Not just to be the best in customer service but also not to risk losing customers to competitors they have to satisfy the customer ASAP. No wait time. Instant satisfaction. Instant gratification. But, to do this, what do the people working in organizations have to do? Do things fast. Very fast. ‘Think on your feet’, we are told. Shoot first, question later, Bond style. Organizations value men of action. Not of thought.